Turn a client brief
into a clearer proposal.
A simpler way for freelancers to prepare an editable first draft, with clear deliverables, a timeline, and the right questions to ask before work begins.
See an example →The goal is a useful starting point that you can review, edit, and make your own.
From notes to next steps
The workflow being built
A client brief is only the beginning. A useful proposal also needs a clear scope, realistic timing, and assumptions you have checked. Proposal Starter aims to bring those pieces into one draft.
01
Add the brief
Provide the client's request and your project notes. Include known deliverables, budget, timing, and constraints.
02
Shape the proposal
Organize those notes into proposal sections and highlight missing details so you know what to clarify.
03
Make it yours
Review every suggestion, resolve open questions, and edit the scope and price before sharing it with your client.
An illustrative example
A café website, clearly scoped.
Fictional example showing the intended proposal format.
THE BRIEF
A local café needs a five-page website with a menu, opening hours, photos, and a contact form. The target budget is £1,800, with a hoped-for launch in four weeks.
PROPOSAL EXCERPT
Goal
Help visitors find the café, view its menu, and get in touch.
Proposed scope
Five pages, a layout for mobile devices, menu and opening-hours content, a photo gallery, and a contact form.
Indicative timing and price
Four weeks after content and design are agreed. £1,800, subject to confirming scope and any applicable tax.
Questions to resolve
Who provides photos and copy? Are online orders required? Who pays for hosting? How many review rounds are included?
What's next
The project starts with a focused goal: help freelancers move from a rough brief to a proposal they feel ready to send.
- Understand how freelancers prepare proposals.
- Test a simple drafting workflow.
- Develop and refine a first prototype before launch.
About the project
Proposal Starter is a project by Ugur Tuna. Its focus is practical: clearer proposals and less time spent organizing a first draft.
The freelancer stays in control of every final decision, including scope, price, and commitments.
Turn a client brief
into a clearer proposal.
A simpler way for freelancers to prepare an editable first draft, with clear deliverables, a timeline, and the right questions to ask before work begins.
See an example →The goal is a useful starting point that you can review, edit, and make your own.
From notes to next steps
The workflow being built
A client brief is only the beginning. A useful proposal also needs a clear scope, realistic timing, and assumptions you have checked. Proposal Starter aims to bring those pieces into one draft.
01
Add the brief
Provide the client's request and your project notes. Include known deliverables, budget, timing, and constraints.
02
Shape the proposal
Organize those notes into proposal sections and highlight missing details so you know what to clarify.
03
Make it yours
Review every suggestion, resolve open questions, and edit the scope and price before sharing it with your client.
An illustrative example
A café website, clearly scoped.
Fictional example showing the intended proposal format.
THE BRIEF
A local café needs a five-page website with a menu, opening hours, photos, and a contact form. The target budget is £1,800, with a hoped-for launch in four weeks.
PROPOSAL EXCERPT
Goal
Help visitors find the café, view its menu, and get in touch.
Proposed scope
Five pages, a layout for mobile devices, menu and opening-hours content, a photo gallery, and a contact form.
Indicative timing and price
Four weeks after content and design are agreed. £1,800, subject to confirming scope and any applicable tax.
Questions to resolve
Who provides photos and copy? Are online orders required? Who pays for hosting? How many review rounds are included?
What's next
The project starts with a focused goal: help freelancers move from a rough brief to a proposal they feel ready to send.
- Understand how freelancers prepare proposals.
- Test a simple drafting workflow.
- Develop and refine a first prototype before launch.
About the project
Proposal Starter is a project by Ugur Tuna. Its focus is practical: clearer proposals and less time spent organizing a first draft.
The freelancer stays in control of every final decision, including scope, price, and commitments.